Description

Denya Cafe is a kosher Mediterranean-Italian restaurant chain in Jerusalem, known for its chef-driven cuisine and inviting ambiance. The website serves as a digital extension of the cafe's brand, aiming to attract customers, facilitate reservations and orders, and provide comprehensive information about the menu and locations.

Prototyping

Before moving into full design and development, I created several versions of low- and mid-fidelity wireframes to explore different layouts and navigation flows. These prototypes helped test various approaches to user engagement, including how users accessed menus, interacted with reservation tools, and navigated between pages. Feedback from stakeholders and test users guided the decision-making process, allowing me to refine the structure and optimize for both clarity and conversion.

Design

Brand Alignment

Collaborated closely with Denya Cafe's team to understand their brand identity, ensuring the website's design elements—color schemes, typography, and imagery—aligned with their vision.

Responsive Design

Developed a responsive layout to provide optimal viewing experiences across desktops, tablets, and smartphones, recognizing the diverse ways customers access the site.

Bring it all togheter

This project reinforced the importance of aligning digital platforms with brand identity and the value of user-centric design. It also highlighted the benefits of integrating third-party services to enhance functionality without reinventing the wheel.